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Google Updates
Google again showing third-party reviews in local results
Google is integrating third-party reviews into the Knowledge Graph for hotels. It apparently has been happening since 2016 and is entirely opt-in for the provider.
Google works directly with the third-party review source (e.g.,…
Google image search results tests new related searches box
Google is testing a new “related searches” box in the mobile version of the Google Image search results page. Robin Rozhon spotted the change and posted a screen shot on Twitter of this new box. I cannot replicate the new user interface,…
Google officially increases length of snippets in search results
Google has confirmed with Search Engine Land that it has made a change to the way it displays snippets in search results. A snippet is the description of a page shown below the URL in an organic search result that helps show how it relates…
Google adds a donate button directly into search for US-based nonprofits
As we near the holidays, Google is making it easier to support your favorite nonprofit organization by adding a donate button directly in search.
The new feature was announced yesterday. Google says a number of US-based nonprofits now…
Google Updated home page search box now shows you recent searches by default
Even former Google search executive Matt Cutts calls this new Google search behavior 'super annoying.' This story was updated to say this was a bug and Google is fixing it.
Google has changed the default behavior of the search box on the…
Why consistent marketing can pay big results for small industrial manufacturers
“Dianna, you’ll never reach your goal if you don’t consistently monitor your diet!” my trainer chastised me after my weigh-in and measurement. “You can’t out-exercise a bad diet!”
In that instant, I understood exactly what she was saying…
Google will require AMP and canonical pages to match as of February 1, 2018
Google has said that beginning in February 2018, Accelerated Mobile Pages (AMP) and canonical pages must match or have very “close parity.” AMP pages that do not match the content of canonical pages “will not be considered for Search…
Google updates mobile product knowledge panels to show even more info in one spot
The real estate-heavy panels on mobile encompass multiple product images, more review sources, videos and, of course, Shopping ads.
In the example above, there is one Shopping ad in the “Shop on Google” section. In other cases, the…
10 WordPress SEO Questions That Took Me 10 Years To Answer!
Looking to implement WordPress for your website or blog? Let columnist Trond Lyngbø give you the run-down on the SEO implications with these frequently asked questions.
What is a title tag?
A title tag is an HTML element that specifies the title of a web page. Title tags are displayed on search engine results pages (SERPs) as the clickable headline for a given result, and are important for usability, SEO, and social sharing.…